EyeOn Goes to Open Beta: Keep an Eye Out for Your Rivals With a Free Competitor Tracker

EyeOn — a free competitor tracker that’s part of our Semrush .Trends solution — is now open to all Semrush users.

Whether you have a free or paid Semrush subscription, you can keep watch on competitors’ activity trends with the help of EyeOn.

Spot shifts in competitors’ promo activities

Be it a fresh blog post or a newly launched ad campaign, EyeOn will spot whatever your competitors are up to:

With access to historical data, EyeOn will detect shifting trends in competitor activity. Make sure to take a deeper dive into their efforts whenever you see an unusual spike in their content or advertising.

You can even check competitive insights directly from your inbox. Simply set the tool to instantly notify you whenever there’s something new to catch. 

EyeOn is one of the most intuitive Semrush tools to date, requiring only three steps to set it up:

And that’s really it!