Top Banking Websites in India

Name: Top websites in India (Banking)
Creator: Semrush
License: https://isp.webinfotex.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Banking Websites in India, Updated July 2026

July 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

billdesk.com

15M

34.18%5.13M

65.82%9.87M

↑18.17%

↓16.16%

Referral

npci.org.in

14.58M

16.41%2.39M

83.59%12.19M

↓7.81%

↑70.95%

Direct

rbi.org.in

13.79M

5.64%778.06K

94.36%13.02M

↑10.91%

↑150%

Direct

bajajfinserv.in

13.27M

10.2%1.35M

89.8%11.92M

↑2.75%

↓15.53%

Direct

licindia.in

10.87M

14.54%1.58M

85.46%9.29M

↓25.52%

↑9.49%

Direct

sbicard.com

10.18M

8.94%909.95K

91.06%9.27M

↓0.74%

↓7.98%

Direct

phonepe.com

9.77M

13.96%1.36M

86.04%8.41M

↓9.94%

↓17.03%

Direct

ibps.in

8.42M

39.73%3.34M

60.27%5.07M

↑126.16%

↑7.65%

Direct

navi.com

8.2M

0.49%39.82K

99.51%8.16M

↑24.96%

↑329.39%

Direct

ccavenue.com

7.83M

24.62%1.93M

75.38%5.91M

↓0.32%

↓3.19%

Referral

icicibank.com

7.42M

28.77%2.13M

71.23%5.29M

↓6.08%

↓51.55%

Direct

csccloud.in

7.32M

82.76%6.06M

17.24%1.26M

↑24.87%

↑6.44%

Referral

paisabazaar.com

5.6M

10.57%591.5K

89.43%5M

↓4.67%

↓31.71%

Direct

americanexpress.com

4.64M

12.33%571.77K

87.67%4.07M

↓2.63%

↑10.58%

Direct

bankbazaar.com

4.55M

7%318.37K

93%4.23M

↓7.37%

↓26.51%

Direct

sbilife.co.in

4.38M

4.15%182.18K

95.85%4.2M

↑5.89%

↑12.79%

Direct

hdfcbank.com

4.21M

17.12%720.54K

82.88%3.49M

↓12.94%

↓58.66%

Direct

onlinesbi.sbi

3.93M

36.16%1.42M

63.84%2.51M

↓9.99%

↓47.81%

Referral

cred.club

3.64M

2.71%98.86K

97.29%3.54M

↑8.2%

↓35.69%

Direct

kotak.com

3.41M

3.22%110.04K

96.78%3.3M

↑4.84%

↓36.5%

Direct

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Key Insights on Top Banking Websites in India on July 2026

As of July 2026, billdesk.com leads Banking in India with 15M monthly visits. Its audience skews mobile-first (34.18% desktop / 34.18% mobile), and traffic is up month over month 18.17% and down year over year -16.16%. npci.org.in holds second with 14.58M visits and a mobile-leaning mix (16.41% desktop / 83.59% mobile), while rbi.org.in ranks third with 13.79M visits.

Across the leaders, sbmbank.co.in is the most mobile-first (99.95% of visits), whereas csccloud.in is the most desktop-reliant (82.76%). Momentum favors ibps.in in the latest month (126.16%), while pfrda.org.in shows the steepest pullback.

Acquisition patterns also differ: billdesk.com is driven primarily by search, billdesk.com by direct, and billdesk.com by referral; overall, 95 of the top 100 sites are direct-led, 0 are search-led, and 5 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Banking Websites in India