Top Apparel & Fashion Websites in Chile

Name: Top websites in Chile (Apparel & Fashion)
Creator: Semrush
License: https://isp.webinfotex.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Chile, Updated May 2026

May 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

shein.com

4.43M

12.57%556.77K

87.43%3.87M

↑45.34%

↑97.56%

Direct

hm.com

1.58M

11.41%180.63K

88.59%1.4M

↓7.36%

↑33.85%

Direct

hites.com

1.53M

16.66%255.35K

83.34%1.28M

↑41.76%

↓10.09%

Direct

threads.com

1.46M

29.14%424.33K

70.86%1.03M

↑18.15%

↑1,459.57%

Direct

adidas.cl

1.45M

28.06%405.75K

71.94%1.04M

↑24.56%

↓18.28%

Direct

tricot.cl

1.41M

9.15%129.48K

90.85%1.28M

↓5.31%

↑38.57%

Direct

zara.com

1.19M

13.87%164.53K

86.13%1.02M

↑62.67%

↑28.33%

Direct

fashionspark.com

826.25K

11.87%98.09K

88.13%728.16K

↑3.77%

↑58.25%

Direct

lippioutdoor.com

605.35K

13.41%81.19K

86.59%524.16K

↑50.74%

↓24.09%

Direct

skechers.cl

432.35K

13.73%59.38K

86.27%372.97K

↓20.19%

↑1.01%

Direct

columbiachile.cl

413.86K

18.24%75.48K

81.76%338.39K

↑22.81%

↓1.22%

Direct

merrell.cl

357.85K

11.32%40.52K

88.68%317.32K

↑223.13%

↓2.44%

Direct

yesstyle.com

323.56K

16.08%52.04K

83.92%271.52K

↑3.44%

↑151.42%

Direct

dcshoes.cl

314.59K

7.25%22.82K

92.75%291.77K

↑47.8%

↑5.09%

Direct

shopcaterpillar.cl

309.9K

19.27%59.71K

80.73%250.2K

↑58.13%

↓13.47%

Direct

mashini.cl

291.27K

13.08%38.09K

86.92%253.18K

↑54.67%

↑105.13%

Direct

tradeinn.com

281.09K

17.31%48.64K

82.69%232.44K

↑35.64%

↓34.99%

Direct

wildlama.com

278.69K

12.63%35.19K

87.37%243.5K

↑4.84%

↑35.05%

Direct

andesgear.cl

258.87K

25.89%67.03K

74.11%191.84K

↑49.51%

↑9.81%

Direct

underarmour.cl

245.97K

23.22%57.11K

76.78%188.85K

↓5.68%

↓25.93%

Direct

More data. Sharper moves. Faster growth.

Leverage Traffic & Market intelligence to size markets, evaluate competitors, and guide strategic moves.

Traffic Overview

See how competitors attract and engage audiences.

Market Benchmarking

Measure share, growth, and performance across industries.

AI Traffic

Track how AI tools drive visibility and influence discovery.

Competitor Monitoring

Track shifts in traffic, campaigns, and strategies.

Key Insights on Top Apparel & Fashion Websites in Chile on May 2026

As of May 2026, shein.com leads Apparel & Fashion in Chile with 4.43M monthly visits. Its audience skews mobile-first (12.57% desktop / 12.57% mobile), and traffic is up month over month 45.34% and up year over year 97.56%. hm.com holds second with 1.58M visits and a mobile-leaning mix (11.41% desktop / 88.59% mobile), while hites.com ranks third with 1.53M visits.

Across the leaders, extragrandes.cl is the most mobile-first (96.72% of visits), whereas mercari.com is the most desktop-reliant (65.12%). Momentum favors gmo.cl in the latest month (491.25%), while tommy.com shows the steepest pullback.

Acquisition patterns also differ: shein.com is driven primarily by search, shein.com by direct, and shein.com by referral; overall, 87 of the top 100 sites are direct-led, 11 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Chile