Top Travel & Tourism Websites in Turkey

Name: Top websites in Turkey (Travel & Tourism)
Creator: Semrush
License: https://isp.webinfotex.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Turkey, Updated May 2026

May 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

obilet.com

11.87M

15.48%1.84M

84.52%10.03M

↑45.77%

↓17.27%

Direct

enuygun.com

7.24M

20.96%1.52M

79.04%5.72M

↑44.53%

↓27.78%

Direct

etstur.com

6.04M

30.08%1.82M

69.92%4.22M

↑43.39%

↓12.67%

Direct

booking.com

5.5M

41.94%2.31M

58.06%3.19M

↑16.92%

↑8.92%

Direct

flypgs.com

4.79M

27.71%1.33M

72.29%3.47M

↓2.36%

↓17.3%

Direct

tripadvisor.com.tr

4.69M

20.1%942.61K

79.9%3.75M

↑50.79%

↓16.31%

Search

turkishairlines.com

4.64M

24.4%1.13M

75.6%3.51M

↑13.99%

↓4%

Direct

tatilbudur.com

3.84M

18.44%708.42K

81.56%3.13M

↑66.03%

↓13.42%

Direct

skyscanner.com.tr

3.58M

30%1.07M

70%2.51M

↑43.85%

↑13.61%

Direct

emlakjet.com

3.19M

13.51%430.87K

86.49%2.76M

↓10.49%

↓21.02%

Direct

hotels.com

3.08M

25.52%786.57K

74.48%2.3M

↑28.22%

↓22.94%

Direct

jollytur.com

2.5M

28.11%701.97K

71.89%1.8M

↑25.94%

↑2.65%

Direct

trivago.com.tr

2.45M

32.76%800.96K

67.24%1.64M

↑44.32%

↓16.08%

Search

airbnb.com.tr

2.16M

32.36%698.78K

67.64%1.46M

↑33.6%

↓18.73%

Direct

tatilsepeti.com

2.01M

27.03%542.41K

72.97%1.46M

↑20.32%

↓33.19%

Direct

ucuzabilet.com

1.84M

17.82%327.84K

82.18%1.51M

↑67.02%

↓14.33%

Direct

interpals.net

1.8M

4.02%72.48K

95.98%1.73M

↓6.53%

↑101.96%

Direct

flightradar24.com

1.61M

25.96%418.81K

74.04%1.19M

↓3.26%

↑42.02%

Direct

turna.com

1.61M

21.59%347.43K

78.41%1.26M

↑29.52%

↑71.92%

Direct

flixbus.com.tr

1.43M

13.47%192.03K

86.53%1.23M

↑132.17%

↑2.01%

Direct

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Key Insights on Top Travel & Tourism Websites in Turkey on May 2026

As of May 2026, obilet.com leads Travel & Tourism in Turkey with 11.87M monthly visits. Its audience skews mobile-first (15.48% desktop / 15.48% mobile), and traffic is up month over month 45.77% and down year over year -17.27%. enuygun.com holds second with 7.24M visits and a mobile-leaning mix (20.96% desktop / 79.04% mobile), while etstur.com ranks third with 6.04M visits.

Across the leaders, gulfbeachrvresort.com is the most mobile-first (99.95% of visits), whereas kosmosvize.com.tr is the most desktop-reliant (84.6%). Momentum favors turizmajansi.com in the latest month (753.29%), while clickyourguide.com shows the steepest pullback.

Acquisition patterns also differ: obilet.com is driven primarily by search, obilet.com by direct, and obilet.com by referral; overall, 80 of the top 100 sites are direct-led, 19 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Turkey