Top Beauty & Cosmetics Websites in Belarus

Name: Top websites in Belarus (Beauty & Cosmetics)
Creator: Semrush
License: https://isp.webinfotex.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Belarus, Updated September 2026

September 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

fragrantica.ru

104.8K

66.91%70.13K

33.09%34.68K

↓12.33%

↓0.88%

Direct

vanille.by

75.68K

72.28%54.7K

27.72%20.98K

↑8.38%

↓14.68%

Search

parfumeria.by

67.4K

58.37%39.34K

41.63%28.06K

↓7.31%

↑51.72%

Direct

goldapple.ru

39.24K

92.7%36.38K

7.3%2.87K

↓0.01%

↓8.85%

Search

cravt.by

36.14K

87.51%31.62K

12.49%4.52K

↓15.67%

↓19.39%

Search

fragrantica.com

26.83K

73.62%19.75K

26.38%7.08K

↑31.13%

↑44.82%

Search

kakvapteke.by

18.3K

79.73%14.59K

20.27%3.71K

↑10.82%

↓23.18%

Search

letu.ru

17.1K

66.9%11.44K

33.1%5.66K

↓5.35%

↓39.36%

Search

notino.pl

13.51K

95.55%12.91K

4.45%601

↑7.17%

↓38.71%

Direct

randewoo.ru

9.52K

77.2%7.35K

22.8%2.17K

↓7.08%

↓9.76%

Direct

nude-moon.fun

9.33K

28.87%2.7K

71.13%6.64K

↓15.94%

↓55.21%

Direct

dnk.by

6.78K

86.46%5.86K

13.54%918

↓21.41%

↓57.07%

Direct

belita.by

6.11K

96.89%5.92K

3.11%190

↓20.41%

↑15.34%

Direct

hollyshop.ru

5.95K

100%5.95K

-

↑27.31%

↓13.69%

Search

yesstyle.com

5.71K

100%5.71K

-

↑13.43%

↑61.28%

Search

y-r.by

5.25K

100%5.25K

-

↓57.33%

↓44.58%

Direct

minoxidils.ru

4.97K

100%4.97K

-

↑98.21%

↑21,919.05%

Direct

cultbeauty.com

4.87K

66.52%3.24K

33.48%1.63K

↑1.44%

↑148.35%

Direct

sephora.pl

4.8K

100%4.8K

-

↑179.73%

↓29.09%

Direct

pekarnya32.ru

4.49K

100%4.49K

-

↑137.14%

↑1,042.01%

Direct

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Key Insights on Top Beauty & Cosmetics Websites in Belarus on September 2026

As of September 2026, fragrantica.ru leads Beauty & Cosmetics in Belarus with 104.8K monthly visits. Its audience skews desktop-first (66.91% desktop / 66.91% mobile), and traffic is down month over month -12.33% and down year over year -0.88%. vanille.by holds second with 75.68K visits and a desktop-leaning mix (72.28% desktop / 27.72% mobile), while parfumeria.by ranks third with 67.4K visits.

Across the leaders, uppercutdeluxe.com is the most mobile-first (100% of visits), whereas hollyshop.ru is the most desktop-reliant (100%). Momentum favors makeup.kz in the latest month (2,672.22%), while dreamfaceapp.com shows the steepest pullback.

Acquisition patterns also differ: fragrantica.ru is driven primarily by search, fragrantica.ru by direct, and fragrantica.ru by referral; overall, 55 of the top 100 sites are direct-led, 39 are search-led, and 5 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Belarus