Top Beauty & Cosmetics Websites in Switzerland

Name: Top websites in Switzerland (Beauty & Cosmetics)
Creator: Semrush
License: https://isp.webinfotex.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Switzerland, Updated June 2026

June 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

notino.ch

310.49K

37.08%115.12K

62.92%195.37K

↑13.9%

↓14.09%

Direct

douglas.ch

185.77K

30.56%56.77K

69.44%129K

↓6.31%

↑29.2%

Direct

benu.ch

183.32K

29.25%53.63K

70.75%129.69K

↓66.21%

↑373.89%

Direct

impo.ch

153.91K

30.11%46.34K

69.89%107.57K

↓1.14%

↓15.85%

Direct

haar-shop.ch

150.33K

22.04%33.13K

77.96%117.2K

↑12.22%

↑14.52%

Direct

treatwell.ch

87.34K

30.09%26.28K

69.91%61.06K

↓13.76%

↓14.5%

Direct

aroma-zone.com

82.84K

12.78%10.58K

87.22%72.26K

↑27.29%

↓0.61%

Search

easycosmetic.ch

74.27K

65.04%48.31K

34.96%25.96K

↑11.53%

↓15.38%

Direct

makeup.ch

71.96K

38.75%27.89K

61.25%44.08K

↓38.62%

↓4.54%

Direct

parfumdreams.ch

66.91K

36.54%24.45K

63.46%42.46K

↑8.07%

↓17.89%

Direct

fragrantica.com

61.63K

48.14%29.67K

51.86%31.96K

↑23.1%

↑5.25%

Direct

bodysport.ch

53.95K

19.04%10.28K

80.96%43.68K

↑92.51%

↑5.01%

Direct

dobi.ch

51.52K

4.3%2.22K

95.7%49.31K

↑6,107.47%

↓37.16%

Direct

ecco-verde.ch

49.48K

30.43%15.06K

69.57%34.42K

↓39.93%

↑46.5%

Direct

rituals.com

46.59K

27.41%12.77K

72.59%33.82K

↓42.89%

↑1.84%

Direct

planity.com

45.27K

26.29%11.9K

73.71%33.37K

↓34.58%

↑12.5%

Direct

yesstyle.com

44.67K

44.49%19.88K

55.51%24.8K

↑1.89%

↓19.95%

Direct

perfecthair.ch

44.22K

21.09%9.33K

78.91%34.9K

↑16.34%

↑28.03%

Direct

kikocosmetics.com

42.04K

8.02%3.37K

91.98%38.67K

↑30.33%

↓8.83%

Direct

yves-rocher.ch

39.71K

8.32%3.3K

91.68%36.41K

↑340.13%

↓11.49%

Direct

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Key Insights on Top Beauty & Cosmetics Websites in Switzerland on June 2026

As of June 2026, notino.ch leads Beauty & Cosmetics in Switzerland with 310.49K monthly visits. Its audience skews mobile-first (37.08% desktop / 37.08% mobile), and traffic is up month over month 13.9% and down year over year -14.09%. douglas.ch holds second with 185.77K visits and a mobile-leaning mix (30.56% desktop / 69.44% mobile), while benu.ch ranks third with 183.32K visits.

Across the leaders, heilpflanzen-atelier.ch is the most mobile-first (100% of visits), whereas rausch.ch is the most desktop-reliant (100%). Momentum favors heilpflanzen-atelier.ch in the latest month (27,567.96%), while biences.ch shows the steepest pullback.

Acquisition patterns also differ: notino.ch is driven primarily by search, notino.ch by direct, and notino.ch by referral; overall, 68 of the top 100 sites are direct-led, 26 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Switzerland